UNCLASSIFIABLE STUDIO BRIDGING THE IMAGINED AND THE TANGIBLE —
FOUNDED AND DIRECTED BY ARTIST ANDRÉS REISINGER.

REISINGER STUDIO
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54. Todos los Días Sale el Sol
The digital artist and designer Andrés Reisinger presents Todos los días sale el Sol, a new site-specific installation for and commissioned by the Lollapalooza Festival, taking place in Argentina from the 17th to the 19th of March 2023.

Inserted within the electric environment of the festival, Reisinger has conceived a monumental temporary pavilion. The structure is 8 meters tall, 5 meters deep, and 10 meters long rectangular-shaped box, entirely pink. Once again, Reisinger uses his signature tone, the one that belongs to our inner organs, the one that connects us to our human beings.

While the structure is easily visible from all viewpoints of the festival, it remains inaccessible. The blind door and small staircase next to it, leading nowhere, invite the viewers to enter the realm of their choice, a dreamlike world of their choice. Instead of welcoming us to see, Reisinger welcomes us to imagine.

For Todos los días sale el Sol, Reisinger has opted for a minimalist aesthetic, as opposed to his maximalist and dazzling mixtures of textures and shapes. A clear vision set against the high-powered atmosphere of the festival.

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Todos los Días Sale el Sol
Todos los Días Sale el Sol
Todos los Días Sale el Sol
Todos los Días Sale el Sol

PROJECT: Todos los Días Sale el Sol
Client: Lollapalooza
Year: 2023
Information: The digital artist and designer Andrés Reisinger presents Todos los días sale el Sol, a new site-specific installation for and commissioned by the Lollapalooza Festival, taking place in Argentina from the 17th to the 19th of March 2023.

Inserted within the electric environment of the festival, Reisinger has conceived a monumental temporary pavilion. The structure is 8 meters tall, 5 meters deep, and 10 meters long rectangular-shaped box, entirely pink. Once again, Reisinger uses his signature tone, the one that belongs to our inner organs, the one that connects us to our human beings.

While the structure is easily visible from all viewpoints of the festival, it remains inaccessible. The blind door and small staircase next to it, leading nowhere, invite the viewers to enter the realm of their choice, a dreamlike world of their choice. Instead of welcoming us to see, Reisinger welcomes us to imagine.

For Todos los días sale el Sol, Reisinger has opted for a minimalist aesthetic, as opposed to his maximalist and dazzling mixtures of textures and shapes. A clear vision set against the high-powered atmosphere of the festival.